MONOPOLY GO! shatters records, becoming the undisputed champion of mobile game launches in 2023!
The Scopelean team’s unwavering dedication and collective effort have culminated in this remarkable achievement!
CULVER CITY, CA – Scopely, the leading mobile games company in the United States, proudly announced that its mobile adaptation of the iconic board game “MONOPOLY GO!” has officially secured the title of the biggest mobile game launch of 2023 and its meteoric rise to the pinnacle is marked by a staggering $1 billion in revenue!
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Monopoly Go: 40B “Go” Milestone!
In a testament to its unparalleled popularity, the #1 downloaded game of 2023 has witnessed over 40 billion joyous passes through “GO,” 6 billion humbling trips to jail, and an astounding 150 million invitations extended by enthusiastic players to share the fun with friends.
With over 59 billion landmarks constructed and a staggering $13 quintillion earned in-game currency. These accomplishments are a demonstration of the active and dedicated players who have made Monopoly Go such a success.
Globally Loved Board Game!
Introduced in April 2023, forged a community that transcends over 120 countries. Steeped in charm and nostalgia, the game encapsulates the thrill of the MONOPOLY GO franchise, immersing players in a captivating universe.
Infusing the classic MONOPOLY experience with the allure of uncharted territories, “MONOPOLY GO!” ignited an instant spark among players across the globe.
Amongst global players, Bhutanese players have the highest inclination to pass “GO,” French Polynesia players are the most enthusiastic dice rollers, New Zealand players lead the pack in sticker pack openings, UK players maintain the most consistent gaming habits, and U.S. players take home the crown for shutting down the most landmarks per minute!
What made “MONOPOLY GO” Successful?
Recently nominated for mobile game of the year, “MONOPOLY GO!” has achieved a remarkable milestone, becoming the first casual game in history to surpass $1 billion in annual revenue in a record-breaking timeframe.
The harmonious synergy between their devoted players and their dedicated Scopelean team is the secret sauce behind these remarkable achievements, ensuring that the game remains a vibrant hub of fun and excitement.
Unlike other mobile games, “MONOPOLY GO” fosters a thriving community where players connect through a shared passion for the game.
Daily events, challenges, giveaways, and mini-games are seamlessly integrated into their social channels, creating a dynamic and engaging experience.
Hasbro and Scopely have undertaken extensive advertising efforts to captivate audiences and encourage them to experience the excitement of the game.
New players are warmly welcomed into this global network, where they can share their experiences, forge friendships, and create lasting bonds.
Scopely is a leading mobile games company with a mission to create immersive and engaging experiences for players around the world. The company’s portfolio includes popular titles such as “Star Trek Fleet Command,” “Marvel Strike Force,” and “Scrabble GO.”
MONOPOLY GO! marks Scopely’s third game with Hasbro, building on a successful partnership that began almost a decade ago with the mobile game “Yahtzee With Buddies” and further expanded with “Scrabble GO” in 2020.
Scopely is headquartered in Culver City, California, and has offices around the world.
What’s Next for “MONOPOLY GO”?
The mentioned milestones come just in time for National ‘Play Monopoly’ Day on November 19. This iconic board game invented nearly 118 years ago, has become a beloved pastime for millions of Americans.
To commemorate this special day, “MONOPOLY GO!” is hosting a series of exciting giveaways and mini-games for players.
As of writing, the game is hosting a “Cranberry Carnival” event scheduled to run from November 19th at 10 AM ET to November 21st at 10 AM ET. During this two-day extravaganza, participants can amass Pie Tokens by landing on either Tax or Utility Tiles on the Board.
Income Tax and Luxury Tax tiles will yield three Pie Tokens each, while Electric Company and Water Works tiles will reward players with two tokens. Utilizing a dice multiplier will increase rewards.
In addition to the “Cranberry Carnival” event, MONOPOLY GO! is hosting a special challenge on Discord, where they will be posing trivia questions. Three fortunate players who correctly answer the questions will be rewarded with a five-star gold sticker pack.
Winners will be randomly selected from those who provide the correct answers. The contest will conclude on November 20th at 5 PM UTC, so check out their social channels to participate and enjoy free gifts.
Despite the common occurrence of mobile titles losing appeal and shutting down, Scopely’s MONOPOLY GO! remained strong and has achieved a remarkable milestone by reaching $1 billion in revenue in less than a year—an impressive accomplishment worthy of celebration. Congratulations!